Рейтинг ста самых
дорогих брендов мира в 2008г
По данным
http://www.interbrand.com
2008
Рейтинг |
2007
Рейтинг |
Бренд |
Страна |
Сектор |
2008
Стоимость бренда,
миллиардов $ |
Изменение
в стоимости бренда |
1 |
1 |
 |
United States |
Beverages |
66,667 |
2% |
2 |
3 |
 |
United States |
Computer Services |
59,031 |
3% |
3 |
2 |
 |
United States |
Computer Software |
59,007 |
1% |
4 |
4 |
 |
United States |
Diversified |
53,086 |
3% |
5 |
5 |
 |
Finland |
Consumer Electronics |
35,942 |
7% |
6 |
6 |
 |
Japan |
Automotive |
34,050 |
6% |
7 |
7 |
 |
United States |
Computer Hardware |
31,261 |
1% |
8 |
8 |
 |
United States |
Restaurants |
31,049 |
6% |
9 |
9 |
 |
United States |
Media |
29,251 |
0% |
10 |
20 |
 |
United States |
Internet Services |
25,590 |
43% |
11 |
10 |
 |
Germany |
Automotive |
25,577 |
9% |
12 |
12 |
 |
United States |
Computer Hardware |
23,509 |
6% |
13 |
13 |
 |
Germany |
Automotive |
23,298 |
8% |
14 |
16 |
 |
United States |
Personal Care |
22,689 |
8% |
15 |
15 |
 |
United States |
Financial Services |
21,940 |
5% |
16 |
17 |
 |
France |
Luxury |
21,602 |
6% |
17 |
18 |
 |
United States |
Computer Services |
21,306 |
12% |
18 |
14 |
 |
United States |
Tobacco |
21,300 |
0% |
19 |
11 |
 |
United States |
Financial Services |
20,174 |
-14% |
20 |
19 |
 |
Japan |
Automotive |
19,079 |
6% |
21 |
21 |
 |
Republic of Korea |
Consumer Electronics |
17,689 |
5% |
22 |
New |
 |
Sweden |
Apparel |
13,840 |
New |
23 |
27 |
 |
United States |
Computer Software |
13,831 |
11% |
24 |
33 |
 |
United States |
Computer Hardware |
13,724 |
24% |
25 |
25 |
 |
Japan |
Consumer Electronics |
13,583 |
5% |
26 |
26 |
 |
United States |
Beverages |
13,249 |
3% |
27 |
23 |
 |
United Kingdom |
Financial Services |
13,143 |
-3% |
28 |
24 |
 |
Switzerland |
Beverages |
13,056 |
1% |
29 |
29 |
 |
United States |
Sporting Goods |
12,672 |
6% |
30 |
28 |
 |
United States |
Transportation |
12,621 |
5% |
31 |
34 |
 |
Germany |
Computer Software |
12,228 |
13% |
32 |
31 |
 |
United States |
Computer Hardware |
11,695 |
1% |
33 |
30 |
 |
United States |
Alcohol |
11,438 |
-2% |
34 |
22 |
 |
United States |
Financial Services |
11,399 |
-21% |
35 |
38 |
 |
Sweden |
Home Furnishings |
10,913 |
8% |
36 |
36 |
 |
Japan |
Computer Hardware |
10,876 |
3% |
37 |
32 |
 |
United States |
Financial Services |
10,773 |
-6% |
38 |
35 |
 |
United States |
Financial Services |
10,331 |
-3% |
39 |
40 |
 |
United States |
Food |
9,710 |
4% |
40 |
44 |
 |
Japan |
Consumer Electronics |
8,772 |
13% |
41 |
39 |
 |
Switzerland |
Financial Services |
8,740 |
-11% |
42 |
37 |
 |
United States |
Financial Services |
8,696 |
-16% |
43 |
42 |
 |
Netherlands |
Diversified |
8,325 |
8% |
44 |
New |
 |
Canada |
Media |
8,313 |
New |
45 |
46 |
 |
Italy |
Luxury |
8,254 |
7% |
46 |
48 |
 |
United States |
Internet Services |
7,991 |
7% |
47 |
50 |
 |
United States |
Computer Services |
7,948 |
9% |
48 |
43 |
 |
Germany |
Diversified |
7,943 |
3% |
49 |
41 |
 |
United States |
Automotive |
7,896 |
-12% |
50 |
45 |
 |
United States |
Automotive |
7,609 |
-1% |
51 |
51 |
 |
France |
Personal Care |
7,508 |
7% |
52 |
52 |
 |
United States |
Media |
7,193 |
4% |
53 |
54 |
 |
Germany |
Automotive |
7,047 |
8% |
54 |
47 |
 |
United States |
Financial Services |
7,022 |
-6% |
55 |
49 |
 |
France |
Financial Services |
7,001 |
-4% |
56 |
53 |
 |
United States |
Food |
6,646 |
2% |
57 |
57 |
 |
United States |
Personal Care |
6,437 |
7% |
58 |
62 |
 |
United States |
Internet Services |
6,434 |
19% |
59 |
56 |
 |
United States |
Computer Hardware |
6,393 |
6% |
60 |
58 |
 |
France |
Luxury |
6,355 |
9% |
61 |
59 |
 |
United States |
Food |
6,105 |
6% |
62 |
64 |
 |
Spain |
Apparel |
5,955 |
15% |
63 |
63 |
 |
Switzerland |
Food |
5,592 |
5% |
64 |
60 |
 |
United States |
Restaurants |
5,582 |
-2% |
65 |
55 |
 |
United States |
Internet Services |
5,496 |
-9% |
66 |
67 |
 |
France |
Food |
5,408 |
8% |
67 |
68 |
 |
Germany |
Automotive |
5,407 |
11% |
68 |
66 |
 |
United States |
Diversified |
5,288 |
5% |
69 |
65 |
 |
United States |
Personal Care |
5,264 |
3% |
70 |
69 |
 |
Germany |
Sporting Goods |
5,072 |
6% |
71 |
71 |
 |
Switzerland |
Luxury |
4,956 |
8% |
72 |
72 |
 |
Republic of Korea |
Automotive |
4,846 |
9% |
73 |
New |
 |
Canada |
Consumer Electronics |
4,802 |
New |
74 |
70 |
 |
United States |
Personal Care |
4,636 |
1% |
75 |
75 |
 |
Germany |
Automotive |
4,603 |
9% |
76 |
73 |
 |
France |
Luxury |
4,575 |
8% |
77 |
61 |
 |
United States |
Apparel |
4,357 |
-20% |
78 |
78 |
 |
Japan |
Consumer Electronics |
4,281 |
4% |
79 |
83 |
 |
Switzerland |
Luxury |
4,236 |
10% |
80 |
79 |
 |
United States |
Luxury |
4,208 |
5% |
81 |
74 |
 |
United States |
Restaurants |
4,097 |
-4% |
82 |
80 |
 |
Germany |
Financial Services |
4,033 |
2% |
83 |
85 |
 |
France |
Alcohol |
3,951 |
6% |
84 |
84 |
 |
United Kingdom |
Energy |
3,911 |
3% |
85 |
88 |
 |
United States |
Restaurants |
3,879 |
7% |
86 |
81 |
 |
Netherlands |
Financial Services |
3,768 |
-3% |
87 |
77 |
 |
United States |
Consumer Electronics |
3,721 |
-10% |
88 |
89 |
 |
United States |
Consumer Electronics |
3,682 |
2% |
89 |
91 |
 |
United Kingdom |
Alcohol |
3,590 |
6% |
90 |
92 |
 |
Japan |
Automotive |
3,588 |
7% |
91 |
94 |
 |
Italy |
Luxury |
3,585 |
9% |
92 |
90 |
 |
United States |
Personal Care |
3,582 |
4% |
93 |
New |
 |
Italy |
Automotive |
3,527 |
New |
94 |
New |
 |
Italy |
Luxury |
3,526 |
New |
95 |
87 |
 |
France |
Alcohol |
3,513 |
-3% |
96 |
New |
 |
United States |
Hospitality |
3,502 |
New |
97 |
93 |
 |
Netherlands |
Energy |
3,471 |
4% |
98 |
96 |
 |
Germany |
Personal Care |
3,401 |
9% |
99 |
New |
 |
United States |
Transportation |
3,359 |
New |
100 |
New |
 |
United States |
Financial Services |
3,338 |
New |
|